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Invest in your brand...not price promotions!

The Harvard Business review recently pubished an article on the importance of investing in your brand idenity versus focusing on discount strategies. Does the same insight hold true for retail thrift stores?

Published:20-May-2013

Promotional Polo Shirts aren't Just for Customers

There is a wide range of different styles and colors of shirts available, so is an easy task to choose something to complement your company image, logo and colors. With a company name and logo branded on your shirts, they can raise the profile of your business and can be used to promote staff morale too.

Published:17-May-2013

Corporate gifts – the best solution to keep valuable customers

Corporate gifts are commonly used by companies as a solution to remind their customers of their importance to the organization. They come in various forms, some very simple, yet they allow your customers to feel noticed, thus having a very good impression about your company.

Published:14-May-2013

Search engine friendly web page design

Search engine optimization is no longer confined to link building and creating search engine friendly pages. Today search engine optimization requires a more holistic and complete approach, one of the most important components of search engine optimization today is content. Google and other search engines have already hinted at the importance of content, and its not uncommon for sites with better content but lower page rank, to outrank sites that have higher page rank but lower content.

Published:14-May-2013

Promotional Conference Folders Aren't Just for Conferences Anymore

Promotional conference folders are most often seen at - what else - conferences, but they're not just for conferences. The handy combination of a pocketed folder, portfolio, pad and pen holder makes them ideal for many different uses.

Published:14-May-2013

Think Strategically, Act Bodaciously

Thinking strategically is intentionally thinking about the big picture of your career and life. You have to determine where you want to go before you can get there. Otherwise, it’s all just happen stance.

Published:13-May-2013