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Three Steps to Creating Exceptional Customer Experience

People come to businesses today with dramatically different expectations than they did even a few years ago. They don’t want an ordinary product or run-of-the mill service, they want an experience. And it is the experience that keeps customers coming back again and again and again, or the lack of it that drives them away.


Uncovering Hidden Opportunities

One of a series of 6 articles about how to create a successful business. This article focuses on how to recognize and capitalize on hidden opportunities by watching trends, noticing what people are buying, etc. In short, how to recognize a need and fill it to become successful.

Published: 2-Jun-2014

Role of customer service in success of business

This article defines the role of customer service and its significance in the success of a business enterprise.


Keep Customers Happy While Your Are Away

Whether you work in a regular office or out of your home, it is very important to take time off to refresh and recharge. Of course, when you take time off, you want to be sure your customers are in good hands while you are away. Author Wendy Maynard provides tips on how to keep customers happy while you are away.

Published: 7-Aug-2013

Listen to What Your Customers Are Saying

Mastering the art of managing customer complaints can seem like a thankless job, but keep in mind that for every customer that shares their worries, concerns or complaints, there are likely more that did not express their dissatisfaction, and instead simply moved on to a competitor.


Customer Service: A Missing Skill?

You have to make more sales! This is the message that is drilled into every salesperson’s mind on a daily basis. Usually they’re expected to achieve this through cold calling and other age-old techniques in a hope that they will be able to make a sale. However, this single-minded focus on sales figures tends to leave the customer unhappy and unwilling to buy from the salesperson a second time. How is this possible?