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Headlines that work – 2 classics you can use

Whatever your business is… someone… somewhere… has found THE formula for massive success. Chances are good they understood the principles of direct marketing and used that to determine what worked or didn’t.

Published:11-May-2012

Are you aiming your sights (and prices) TOO LOW?

One of the easiest ways to boost your profits right now is to raise your prices and to create unique bundles and offerings that your clients and prospects cannot find elsewhere. When there is no possible way to compare apples to apples - their decision is no longer based on price.

Published: 5-May-2012

What do you do when it just ain’t working?

You slave away hours and hours of blood, sweat and tears put into your marketing campaign. The big day comes…and a good old WHACK upside the head! It just isn’t doing what it supposed to do......

Published:18-Apr-2012

The Evolution of a Successful Marketing Campaign

Despite what many may tell you… successful marketing does not happen overnight. It takes time, testing and a plan.

Published:12-Apr-2012

The Hells Angels are doing it – maybe you can too?

Everyone LOVES a challenge… give it to them and learn how a simple challenge can actually become a highly effective marketing technique

Published: 2-Apr-2012

The Hangover Handbook... and a Cure For The Marketing Blues

Ideas from a boozers hangover cure book that you can use to effectively increase response from your marketing and why this information applies to you, no matter what business you're in now.

Published:29-Mar-2012