Peerfear.orgFear for no peers!
Selling From The Soul
When is the last time you listened to someone else give a sales presentation? Could you could tell it was the same sales pitch and same sales techniques they used everyday? Now, here is the scary part, what are people saying about yours?
Need to improve your sales techniques? Need tips that can move you into the next tax bracket?, the next neighborhood, the next European sports sedan? Believe me when I tell you, it is already in you. In other words, you don’t need Zig to tell you you are a good salesperson, you should know deep down inside that either you are, or you are not. How? When is the last time you listened to someone else give a sales presentation? Could you could tell it was the same sales pitch and same sales techniques they used everyday? Now, here is the scary part, what are people saying about yours? If someone is willing to buy what you are selling it means you have sold yourself. Go back and read that sentence again, it IS POWERFUL! And that’s what’s wrong with sales techniques and selling skills today. They no longer include the human element, the trust factor that is the bedrock to any selling relationship. A Google search on sales strategies will result in over a million results instantly. Even with so much information at your finger tips it is not any easier to perfect your craft without realizing that you don’t need most of what you buy, read, listen to, or regurgitate into the marketplace. Have you heard yourself lately? You use all the industry buzzwords and lingo and you may think you come off sounding knowledgalbe, but please realize you sound like every other cookie cutter out there. How do we change? Make a difference and be different! It is here that modern sales strategies fail. If a buyer is faced with the same product and same pricing, he or she will typically buy from the person, (notice I said person, not company) that they perceive a better relationship with. In fact, in 6 out of 10 instances, that same buyer would be willing to pay more for the same reason. What does this mean? It means get out of the business section at Barnes & Noble and get over to the relationship section fast! You will be better compensated for it and who knows, you might make life long friends. Not such a bad transaction right?